GetResponse is an Email marketing software which offers most of the essential features that a professional Email marketing services should have. Before, I go ahead with more about GetResponse in this review, let’s look at some of the significant features of this tool:
Autoresponder Service
Webinars support
Create landing pages
Mobile optimized
RSS to Email
Import contacts
Email Statistics (Clicks & open)
Easy to customize Email newsletter with pre-defined templates
Analytic integration
Social integration
Great support
Schedule Emails
Boost Your Business with Email Campaigns – A powerful email campaign is essential for the success of your enterprise. GetResponse can help you in monitoring the effort and in assessing the performance of your email campaign. GetResponse offers various email marketing reports that can help you in improving your email campaigns and find ways to improve the efficiency of your email campaign. GetResponse offers custom web feeds so You can subscribe to various newsletters and news feeds from various organizations such as Accenture, Bain & Company, BCG, Cisco, Chase Manhattan, Credit Suisse First Boston, Desolia, Equifax, Fair Isaac, Fidelity Investments, General America, Golden Rule, Humana, Kaiser Permanente, Marriott, MedSpark, NetSuite, OmniSource, Quicken Loans, Sagebrush Corporation, Sears, Starwood, and Telecharge.
Overview of GetResponse Benefits Enjoy these Advantages
GetResponse email marketing solution is stacked with powerful features and tools to give your email marketing campaigns a huge boost in effectiveness and drive the results you want. It’s easy-to-use email creator lets you create beautiful emails that are optimized on any device, enabling your campaigns to reach people who constantly access their smartphones and tablets more than their desktops. Smart automation helps in converting leads to buying customers. For those who are new to the email marketing business, the platform also provides webinars for added information, better strategies, and effective implementation of campaigns.
GetResponse also comes with 500+ professionally designed email templates that you can pick instantly to help you get started. Accurate targeting also drives lead conversion rate higher, resulting in more sales.
Build a Subscriber List
GetResponse provides multiple ways to develop a subscriber list. If your contact list is small, you can simply key in the email addresses. For bigger lists, you can upload the file or link with third-party solutions such as Zendesk Support, Salesforce, Google, and others. If you import your list, utilize a partner serviced named BriteVerify to eliminate invalid email addresses.
Set Up Campaigns
To create campaigns, you can use two tools: Start from scratch and use the Email Creator tool that comes with hundreds of templates. If you wish to use your own code, utilize the HTML tool.
Track Your Campaigns
The GetResponse dashboard displays all your campaigns in one place. You can view useful info such as the number of contacts that got your email and the number that opened it. The platform provides a campaign tracking tool that integrates with Google Analytics. Refresh the tool to generate reports and get them delivered to your inbox. Finally, GetResponse makes it simple for you to find contact info, view the history of campaigns sent to them, and their open and click-through rates. These insights enable you to target your future emails at specific customer segments.
What Problems Will GetResponse Solve?
Email Marketing
With GetResponse Email Marketing, send beautifully-designed, responsive emails. Increase your sales and subscriber engagement through comprehensive email marketing campaigns. In just a few easy steps you can have an entire campaign up and running, whether you’re an experienced marketer, or just starting out. Use newsletters to send updates or announcements to your list, autoresponders to nurture and educate, forms to grow your list, and 99% deliverability to ensure your messages always reach your subscribers’ inboxes.
Features: Newsletters, 99% deliverability, autoresponders, mobile-responsive email templates, dynamic content, advanced segmentation, responsive design, perfect timing, advanced analytics, AB testing, forms, list building apps.
Landing Pages
With the simple to use drag and drop landing page creator, create 100% responsive landing pages and web forms. GetResponse landing pages include hundreds of professionally designed, ready-to- go templates. Create top-notch web pages for opt-in, thank you, sales, webinars, and more in less than ten minutes without touching a single line of code.
Features: Video integration, 150 responsive templates, mobile design, custom domain, image editor
Webinars
Nurture your leads with complete webinar marketing solution. GetResponse is the first email marketing service to provide a complete webinar marketing solution. With GetResponse Webinars, you can not only acquire new leads but also nurture existing customers, thanks to an advanced integration with GetResponse email marketing. Use GetResponse Webinars to host training, product announcements, training, demos, and more.
Features: Desktop sharing, polls, presentation sharing, chat, moderation tools, VOIP camera and voice capabilities, attendee management.
Marketing Automation
Scalable workflows based on customer journeys. Create marketing automation workflows in an easy drag-and- drop creator to track subscriber behaviors in real time. React to completed purchases, abandoned carts, key web page visits, message engagement, and much more.
Features: Email marketing automation, lead scoring, web traffic tracking, cart abandonment, automation segmentation
CRM
Create customizable, drag-and- drop sales pipelines to nurture your leads and turn them into repeat customers. Spot opportunities using deals and stages that fit your sales process. Add notes and comments to your deals to easily keep up with daily activities and smash your sales and marketing goals.
Email Creation and Templates
The GetResponse Email Creator comes with more than 500 templates. You can use the editor to create highly visual emails that are compatible with both mobile and desktop devices.
You can also edit the HTML code to design forms to customize further.
Although the photo editing features are not that advanced, they still enable you to experiment with a drag-and-drop toolbar that can include images and buttons in your email messages. GetResponse’s email creator also offers the option to save elements as snippets for later use. Users that know their way around HTML can code their own templates as well.
Take Action with Analytics and Reporting Tools
With GetResponse reporting tools, it’s possible to measure your email campaign’s success or lack thereof. The Email Analytics page generates a few basic reports about your email campaign and displays all your stats on a single page.
For instance, the tracking tools record how many people open your emails, unsubscribe, complain, or clicked on links. You can even generate line and bar graphs detailing key metrics like bounce and click-through rates.
GetResponse offers its own tracking code that you can embed on certain web pages to track conversions, downloads, or other events. The tracking tool supports Google Analytics integration too.
You can view members on your mailing list who have performed a certain action, subscriber list growth reports comparing previous campaigns, desktop vs. mobile activity and many other autoresponder statistics.
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